Why Podcasting Matters Now More Than Ever

The Throwback A few years ago, I created and hosted The Cultured Podcast (TCP). Each episode only drew in about 500 listeners. By traditional marketing standards, that number might as well have been zero. No sponsor wants to buy ad time for content with an audience that small. Although my audience was small, they were […]
2021 Recap: Feeling Like a Million Bucks

A Word from Michelle We made it, y’all! Another year navigating the trickiness of a life mid-pandemic. But for FRQNCY, this has been a very different year than 2020. Last year challenged me as a business owner in ways I wasn’t prepared for. You hear about other entrepreneurs’ struggles – the days, weeks, or months […]
The Secret to Success? Embrace Your Feminine Side.

What comes to mind when I say “femininity?” It might be how women have been portrayed throughout time in every kind of media – as a passive energy focused on caring and cultivating. Now, what do you think of when I say “masculinity?” Maybe now you’re thinking more about energies like aggression and dominance, or […]
Testing the Limits of Purpose and the Podcast Industry

FRQNCY Media Founder Michelle Khouri shares how 2020 has tested her sense of purpose, and how the podcast industry needs to change in order to reach its true potential.
FRQNCY Media’s 2019 Year in Review

In 2019, our first full calendar year in business, FRQNCY Media became a fully formed company and proved itself in more than one way.
How I Turned My Passion for Sound into a Purpose-Driven Podcast Company

Looking back, my entree into podcasting seems inevitable. But it wasn’t until I saw so-called podcast producers approach the medium with arrogance that a fire awakened inside of me.