Beyond Listens: How to Measure the Success of Your Podcast
So, you’ve poured your heart and soul into creating a killer branded podcast with top-notch content and guests. Now it’s time to take it to
June 25, 2023
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podcast tips
Is Monetizing a Branded Podcast Worth It?
It’s no secret that podcasts have become a popular marketing tool for brands to connect with their audience and flex their expertise. Branded podcasts are
March 22, 2023
How to Make an Award-Winning Branded Podcast
In 2022, FRQNCY Media won two Best Podcast awards for the same podcast – More Than This, which we produced for our clients Vox Creative
October 26, 2022
What Makes a Great Branded Podcast? The FRQ Fam Weighs In
Branded podcasts are on the rise, and we know why. According to the BBC, organizations with branded podcasts see 89% higher awareness, 57% higher brand
September 7, 2022
Cross-Platform Content: Turning Fervent Followers into Loyal Listeners
If you create content for any online platform—Youtube, Instagram, TikTok, Twitch—over the last few years, you might have noticed a trend: big-name streamers and influencers
June 30, 2022
Why Podcasting Matters Now More Than Ever
The Throwback A few years ago, I created and hosted The Cultured Podcast (TCP). Each episode only drew in about 500 listeners. By traditional marketing
April 11, 2022
Podcast Advertising: What Brands Need to Know from Podsights’ Q1 2022 Benchmark Report
Podsights just dropped its Q1 2022 Benchmark Report, and it answers many questions brands may have about podcast advertising. The report pulls data from over
March 30, 2022
Streamlining Soundwaves: Choose Wired Headphones for High Quality Sound
Wired or wireless? That’s the real question. And our answer? Wired, always. In fact, our producers and audio engineers ask that our hosts and their
February 28, 2022
Lead Time FTW: Why Consistency is Key to a Successful Podcast
We’ve all heard this adage before – consistency is key. But for your podcast release schedule? It’s hella key. Create consistency for your podcast through
October 13, 2021
Grow Your Podcast Audience with a Killer Newsletter
Keep on reading to learn why it’s important to have a kickass email newsletter, and how you can start building yours asap.
August 9, 2021
